Today’s post is a little different. I’d like to introduce you to my friend Brenda. I met Brenda in 2010, when we were both participants in Michelle Bridges 12wbt program. During that three months, and the following years as we continued to participate in subsequent programs, we became good friends, catching up often, at fitness events in Melbourne and Sydney. I have many memories of the fun times we had together as we joined other 12wbt members for a weekend of fun and fitness.
Unfortunately, I haven’t seen Brenda over the past few years, but we have always kept in touch through social media. I was very interested, when I saw that Brenda had started a new business recently, in fitness clothing for women, specialising in larger sizes. I can’t help but notice how quickly her business is growing and the interest that has been sparked, especially as the conversation about women and freedom for women increases, as it has done in recent times.
Brenda’s Story in her words
“Some 8 years ago I was struggling with my health and how I felt about myself and the shape of my body. I decided it was time to get healthy and work on the way I felt about this body of mine which actually serves me well considering it has grown four amazing humans. I was then and still am now, a woman with curves, and I embrace these curves as they have lead me down this exciting path that you see now.
While on my journey to get healthy, I joined an online program where I met a large number of women who, like me, wanted to get out and walk and exercise, but couldn’t find any suitable activewear options that fit our bodies properly and were good quality. As a Personal Trainer who trained curvy women, again I noticed their activewear rode up or down, or both, as they were not made for ample bosoms and yummy tummies.
SO “I had a dream” to create a range of activewear for CURVY women which would accommodate all our functional needs! I have taken all my knowledge of how to make any activity feel great and be enjoyable and combined those needs with lots of fun designs, something to suit everyone and every occasion.
So the dream came to life. It took 6 years for me to get brave enough to try to create my brand. One year from the day I received my very first enquiry, was when the first shipment arrived. They are here and they are AWESOME! And reach a size 38 (only ones in AUS). Hearing the amazing feedback from the girls about how much they love the fit, quality and designs is the greatest thrill of all. I want to share this happiness with Women and Girls of all shapes and sizes to help them feel beautiful whatever they are doing”.
Brenda has been nominated for an 2018 AusMumpreneur Award for her active wear business. Her unique and fabulous business idea, is growing very very quickly. I’ve really enjoyed watching how she is changing the lives of women, and giving them confidence to go out in public to exercise.
Please check out BeKeane Healthy & Fit active wear and if you like what you see, you can cast your vote in the AusMumpreneur Awards here. BeKeane Healthy and Fit Active Wear have been nominated in the Making A Difference Award – Business. They are number 18 in that category.